Internet Marketing Solutions

We focus on attracting more visitors to your website using a balanced approach from pull, to permission, to push marketing methods. iHispanic’s goal is to achieve better user experience by improving navigation, load time, image, architecture, merchandising, and graphic design. This will result in higher conversions.

Our SEO services specifically include:

Interview with you to research the keywords to be used in the promotion of the web pages we will build. This includes support with the identification of high-traffic keywords and selection of case, singular/plural, and tense for each keyword phrase which are linked and targeted to the online General and U.S. Hispanic population. As well as training the copywriters for effective SEO writing and building the site structure in theme pyramids. Likewise, we will research and recommend appropriate categories for submission to directories. While we may already have a good idea about the major keywords upon first glance, we will be looking at opportunities to gather target traffic from additional keywords, as well as fine tune the list of any terms that you may currently have.

Fully optimize web pages for Search Engines. This includes a detailed review and alteration of the code and the text appearing in the body of the page. We will require for you to provide with all content regarding information you want to publicly display users about your business, each product and/or service.

Content review as appropriate to suggest keyword frequency, positioning and distribution throughout the content. In some cases it may be appropriate to recommend creation of additional site pages focused on specific content. In many cases it will be appropriate to revise content structure to comply with search engine and directory requirements. This may involve adding visible text to various pages consistent with current design and/or requesting the addition of text content and/or new site pages to the current web site.

Link recommendation reports for the purpose of helping increase the inbound linking structures will be provided to the client. These recommendations will be of sites already identified as linking to competing top sites for your keywords and that are candidates for adding links going to your site.

Ranking reports showing the ranking of the web site for the targeted terms in the Search Engines, during and after delivery of campaign.

Review, installation and recommendations on how to use Google analytics software more efficiently.