Web Analytics

On November 14th 2005, iHispanic Marketing Group LLC was proud to announce that Google Analytics (formerly known as Urchin) chose our firm as one among other Client Service and Support Consultants to service the global Hispanic market. We created this strategic alliance to help executives, marketing managers and webmasters receive professional services for training, advanced support, and expert web analytics consulting in Spanish and English.

Our loyalty to Urchin, Google and our clients have demonstrated great rewards. Google Analytics will help advertisers, publishers and website owners in the global Hispanic market receive what we believe is the best website analytics service for free. We are committed to provide expert professional services to them. This partnership allows iHispanic to continue building leadership with the worldwide Hispanic market for search engine marketing and internet strategy.

By Google Analytics offering a free hosted web analytics solution, we can now recommend that our clients spend more money on their search marketing campaigns rather than on measurement. It has all the features they would expect from an enterprise level web analytics service and more. The new integration with AdWords allows us to better monitor ROI metrics automatically without having to import cost data or tag keywords, as well as tracking all of their other paid search marketing initiatives as well. We are also pleased that Google Analytics is available in Spanish, among the total 16 languages available. Helping iHispanic be more efficient when providing training, support and consulting recommendations to improve their internet strategy efforts.